Mateo Schmidt

You’re about to upload a new video. Maybe it’s a vlog, a product review, or a carefully edited ...

Email has always been the quiet powerhouse of B2B marketing. It may not have the glamor of a ...

Weddings have always been emotional, unpredictable, and—let’s be honest—sometimes a little stressful when it comes to speeches. Who ...

Picture yourself scrolling through Spotify, Apple Music, or YouTube Music. You stumble upon a dreamy new lo-fi playlist ...

Email marketers and digital advertisers love to talk about A/B testing. It’s the classic marketing experiment: take two ...

I still remember seeing, as a child, old family photos—faces faded, dresses in shades of gray, a world ...

Personalization used to be the golden ticket of email marketing. Insert someone’s first name into a subject line, ...

Campaign season in the United States always feels like a storm. The ads. The rallies. The endless fundraising ...

The first time I saw a political deepfake, I wasn’t fooled, but I was shaken. It was a ...

Picture this: you’re watching your favorite foreign drama, and instead of the slightly mismatched dubbing we’ve all grown ...